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Primark confirms next steps of Middle East expansion

Summary by RTÉ
Fashion retailer Primark, which trades as Penneys here, has confirmed further expansion plans in the Middle East after the opening of its first store in the region at The Avenues in Kuwait in October.

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Primark, an Irish fashion retailer that entered Romania in 2022, is looking for a store manager for its Sibiu store, one of the next cities on the list of openings this year, according to information on LinkedIn. In fact, the company has four openings scheduled for 2026, thus doubling the number of stores locally.

·Ilfov County, Romania
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Primark confirmed last 2025 what for several years had been an open secret: his landing in the Middle East. News that was not expected was no longer surprising and that, now, the Irish teacher plans to take a step further after confirming the expansion of his presence in the Middle East, as explained by the company through a statement. A movement of the hand of which Primark will reach the 21 international markets. And it is that recently, the c…

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RTÉ broke the news in Ireland on Wednesday, January 28, 2026.
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