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Pride Toronto faces $900K shortfall after major sponsors pull out

  • Pride Toronto faces a $900,000 shortfall before its June 29 parade due to lost corporate sponsorships and rising costs.
  • The shortfall stems from multiple major sponsors pulling out amid backlash against diversity, equity, and inclusion efforts linked to U.S. political climate.
  • The festival secured $350,000 from the City of Toronto with commitments to increase funding and found new sponsors like SEIU Healthcare and Canadian companies supporting the event.
  • Executive director Kojo Modeste emphasized that they are not seeking charity, but rather a reasonable portion of funding, noting that insurance expenses have nearly tripled since 2022.
  • Despite current funding challenges, Pride Toronto assured no noticeable changes to this year's programming, though the deficit could affect future festival planning.
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Bowen Island UndercurrentBowen Island Undercurrent
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Toronto Pride says no 'noticeable differences' to events despite $900k funding gap

TORONTO — The organization behind Toronto’s Pride events is facing an uncertain future with a six-figure funding gap after losing major sponsors, but says this year’s festival won’t look any different.

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  • 74% of the sources lean Left
74% Left
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Midland Today broke the news in Midland, Canada on Wednesday, June 11, 2025.
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