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Press release - Abel & Cole accused of fooling customers over ‘greenwashing’ salmon switch

Summary by foodrise.org.uk
Organic food delivery service Abel & Cole is misleading its customers with claims that a switch to salmon produced in land-based tanks is a guilt-free way to enjoy fish, according to the experts at charity Foodrise as they urge the business to tell the truth over environmental harms. Abel & Cole has now stopped selling salmon reared in marine cages due to “increasing welfare and environment risks”. But its shift to salmon produced in land-based …
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foodrise.org.uk broke the news in on Wednesday, April 1, 2026.
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