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Porsche Pulls the Plug on PIONΞERS CIRCLE After Nearly Four Years

The automaker said the 911 NFT collection will stay onchain as it archives Discord and ends active updates to its X account.

  • On Thursday, Porsche announced the conclusion of its Web3 project and Pioneers Circle community, confirming that existing 911 nonfungible tokens will remain with holders and continue to exist on the blockchain.
  • Launched in January 2023 with a planned supply of 7,500 tokens, the collection faced criticism over pricing shortly after release; Porsche reduced the supply to 2,363 to focus on creating a better experience for its exclusive community.
  • According to OpenSea, the collection amassed roughly $20 million in all-time trading volume, but interest has waned sharply, with trading falling to about $38,000 over the past year and around $2,900 over the past month.
  • Porsche will convert the Pioneers Circle Discord server into a read-only archive to preserve historical content, while the automaker will no longer actively update the official @eth_porsche account on X.
  • Initially framed as a long-term commitment with potential uses in the metaverse and supply chains, Porsche continues to evolve its strategy by adapting to new opportunities despite closing the official initiative.
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German car manufacturer Porsche has ended its NFT project, which it had been running for about four years. The community built around the digital 911 collection is also closing down. While the NFTs will remain with their owners, the brand's active support for the project is ending.

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Cryptocurrency News | Cryptocurrency Prices | Market Cap broke the news on Thursday, October 1, 2026.
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