Pork Industry Pulls Academic Partnership Following Pressure, but Invests Elsewhere

Pork Industry Pulls Academic Partnership Following Pressure, but Invests Elsewhere

America’s pork industry is winding down an $8.5 million-dollar partnership with public land-grant universities to refocus its spending primarily on ad campaigns. In emails obtained by industry watchdog the Fair Agriculture Council, under the Freedom of Information Act, then National Pork Board CEO Bill Even told Iowa State, one of the five universities involved in the Real Pork Trust Consortium, that the partnership will be “sunset” in 2025. The…