Pizza Hut's new campaign urges India to 'Flip To The Cheese'

Pizza Hut's new campaign urges India to 'Flip To The Cheese'

MUMBAI: Fast food major Pizza Hut says that it has always believed that innovation starts with listening to our consumers, and cheese has always been at the heart of what they crave. That’s why it asked the question: how can it make pizzas even cheesier, more ownable, younger and in tune with today’s consumers? The answer: Ultimate Cheese! This is a crust upgrade that puts cheese where no one expected it: on the crust. Featuring a molten, gooey …