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Piqué Reveals the True Reason for Which He Created the 'Kings League'
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Gerard Piqué created the 'Kings League' after observing that his children lost interest in traditional football for the use of cell phone. To reconnect with the new generations, he designed a dynamic format inspired by video games that includes innovative rules and constant action. The project has been a massive success, reaching in 2026 a global audience of 120 million spectators and consolidating itself as a new benchmark of digital sports ent…
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