PHL17 Kicks Off Summer Down the Shore in Ocean City, NJ

Ocean City, NJ marks unofficial start to summer with its annual unlocking of the ocean

Ocean City marked the unofficial start of its 2026 summer season with its unlocking of the ocean and annual Business Persons Plunge, as participants in costumes ranging from mermaids to dinosaurs marched into frigid ocean waters.

PHL17 Kicks Off Summer Down the Shore in Ocean City, NJ

OCEAN CITY, N.J. (WPHL) -- PHL17's Down the Shore is back for the 2026 summer season. We kicked things off in America's Greatest Family Resort, Ocean City, New Jersey — recently named one of USA Today’s Top 3 Summer Destinations. As the unofficial start of summer arrives, PHL17's Alyssa Cristelli visited some of the town's [...]