PGA Tour Expands Farmers Field to Accommodate Brooks Koepka's Return
ESPN simulcasts first two rounds of Farmers Insurance Open, boosting reach without extra fees to highlight Brooks Koepka’s PGA Tour return after nearly four years away.
9 Articles
9 Articles
Farmers Insurance Open notebook: PGA Tour wouldn’t leave ‘iconic’ Torrey Pines, would it?
It was unusually calm and quiet around the Torrey Pines Golf Course on Monday as players began arriving for practice rounds for the Farmers Insurance Open. Farmers week often brings out the rain, wind and fog in a place most people think of as perpetually sunny and 72. This week’s forecast, appropriately enough, calls for sunshine and temperatures in the mid-70s for the 72-hole event. What has been in the wind are rumors of change coming to the …
PGA Tour Hit With Early Warning Amid Growing Uncertainty Over Viewership Future
When the PGA Tour named Brian Rolapp new CEO, the ecosystem’s fragile future was in his hands. Six months in, Brooks Koepka‘s return to the ‘home’ can be called a win. And the way he came, by agreeing to pay $85 M as fines, impressed his critics and skeptics alike. Rolapp showed tactical discipline but this is not complete success, as Eamon Lynch warns of an upcoming fight. A real fight. Writing in his regular column in GolfWeek, Lynch states th…
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