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Cloudflare Blocks AI Crawlers by Default, Debuts Pay-Per-Crawl Marketplace
SAN FRANCISCO COUNTY, CALIFORNIA, JUL 1 – Cloudflare now blocks AI crawlers by default and offers a pay-per-crawl option, with over 1 million domains opting in to protect content and generate revenue for creators.
- On Tuesday, Cloudflare launched Pay per Crawl, a private beta marketplace in the US allowing publishers to monetize AI bot access to their websites.
- The launch responds to AI crawlers scraping content without permission, reducing publisher traffic and ad revenue amid fading Google Search visits and rising AI chatbot use.
- Cloudflare’s system lets publishers block AI crawlers by default, set micropayment rates per crawl, and charge different prices for various content types or paths.
- CEO Matthew Prince emphasized their aim to empower creators directly, while a Cloudflare blog highlighted that this approach encourages a transparent marketplace that accurately values original content.
- This model could reshape AI content licensing, but its success depends on AI companies cooperating and on effective crawler detection to avoid disrupting AI training workflows.
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How AI can spur a rebirth of media
Reed’s viewThe media business is facing a crisis brought on by artificial intelligence. Since the dawn of the internet, people have had to click links to read articles. Now, they can just ask a chatbot what’s going on in the world.Even if people like Cloudflare co-founder and CEO Matthew Prince have been laudably trying to find a way for publishers to charge the bots, the current business model of internet publishing is under threat.But the adve…
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Total News Sources93
Leaning Left12Leaning Right1Center11Last UpdatedBias Distribution50% Left
Bias Distribution
- 50% of the sources lean Left
50% Left
L 50%
C 46%
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