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Parents Misled – Dm Is Not Allowed to Advertise Fruit Squeezies as an “Immune Smoothie for Children”
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Abolished immunity: The Regional Court of Karlsruhe forbids the drugstore chain DM to sell a fruit drink as an "immune smoothie" for children. The name suggests a strengthening of the immune system, which is misleading and inadmissible. The consumer protection organization Foodwatch had sued and accuses DM of misleading parents. The judgment is not yet final. lto.de, zeit.de
The drugstore dm sells a sugary fruit squeezable snack called an "Immune Smoothie for Children." This caused a stir – and rightly so, as the Karlsruhe Regional Court has now ruled. The drugstore had advertised its smoothie with slogans like "Your immune system will be happy," which undoubtedly gave consumers the impression that the drink had a particularly positive effect on health. The consumer organization Foodwatch considered this misleading …
You want to do good to your children and like to use healthy drinks. Sometimes, however, customers are lured onto the wrong track. Dm now loses against a consumer organization.
Foodwatch won a victory against Germany's largest drugstore chain in front of the Regional Court of Karlsruhe. The trial is about the name of a fruit blend drink from the dealer dm. The consumer organisation is still about more. The article Judgment: dm must not call Quetschie "Immun Smoothie" first appeared on sales.
foodwatch e.V. [Newsroom]Berlin (ots) - The drugstore chain dm is not allowed to describe a fruit quetschie as an "immune smoothie for children". This was decided by the Regional Court of Karlsruhe and thus approved a lawsuit by the consumer organization foodwatch. According to the judge ... Continue reading here...Original content of: foodwatch e.V., transmitted by news aktuell
Parents Misled – Dm Is Not Allowed to Advertise Fruit Squeezies as an “Immune Smoothie for Children”
The Karlsruhe Regional Court ruled against dm in the legal dispute between dm and the consumer organization Foodwatch. The design of the packaging of fruit squeezies falsely suggested that the product was beneficial to health.
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