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Panasonic Automotive Systems Unveils New Brand Reflecting Vision to Drive Future of Mobility
The rebranding aims to unify subsidiaries under Mobitera and enhance software and cockpit innovation for accelerated growth in sustainable mobility.
- On Dec. 15, 2025, Panasonic Automotive Systems Co., Ltd. announced it will change its company name to Mobitera Inc., effective April 1, 2027 in Yokohama, Japan.
- Rebranding aims to reflect the firm's commitment to a safe, comfortable and sustainable mobility experience, the company said, while positioning Mobitera for accelerated growth by strengthening software development and in-vehicle cockpit capabilities.
- The company detailed new brand elements including the name Mobitera, fusing mobility, Latin iter, and Japanese terasu, the logo's central 'i' emphasizing individuals, and the Mobitera Blue-Green color symbolizing harmony.
- The rebrand requires affiliated companies listed for renaming, including Mobitera America, LLC, aligning global subsidiaries with Mobitera and building on a December 2024 partnership with the Apollo Group.
- The company will roll out the change via a corporate-name introduction video and website notices, while Panasonic Automotive Systems Co., Ltd., Co., Ltd., and India Pvt. will announce details after internal procedures.
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Panasonic Automotive Systems Unveils New Brand Reflecting Vision to Drive Future of Mobility
The tier-1 supplier introduces new company name, logo and corporate philosophy YOKOHAMA, Japan, Dec. 15, 2025 /PRNewswire/ -- Panasonic Automotive Systems Co., Ltd., a premier supplier of automotive and mobility
·New York, United States
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Leaning Left7Leaning Right5Center22Last UpdatedBias Distribution65% Center
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- 65% of the sources are Center
65% Center
L 20%
C 65%
15%
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