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Oxxo Surprises with Creative Presentation to Advertise Collectibles by Spongebob
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bigstock The arrival of a new collection of products inspired by SpongeBob was announced by Oxxo through a creative video that showed different thematic articles such as cables for devices, cookies, bags and stuffed animals. Beyond the launch itself, the presentation drew attention to the way the merchandising was communicated: as visual content designed for social networks and immediate digital consumption. The audiovisual material did not just…
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