OpenAI Wants ChatGPT to Be Your Personal Shopper Ahead of Black Friday
OpenAI offers nearly unlimited Shopping Research usage across plans to simplify holiday shopping with personalized guides powered by GPT-5 mini, competing with Google and others.
- On Monday, OpenAI launched ChatGPT Shopping Research inside ChatGPT on mobile and web, rolling out to all logged-in Free, Go, Plus and Pro users ahead of Black Friday.
- Facing rivals like Google, OpenAI positioned Shopping Research to simplify holiday shopping with tailored guides and reduce comparison time amid profitability pressures.
- Built on a version of GPT-5 mini, the system asks clarifying questions, uses ChatGPT Memory, and synthesizes details from quality review sites and Reddit for personalized buyer's guides.
- Right now, Shopping Research links to retailers' websites and OpenAI plans Instant Checkout for direct purchases with participating merchants, while not monetizing or taking affiliate revenue at launch.
- Looking ahead, OpenAI expects Shopping Research to evolve into a comprehensive AI assistant despite warning consumers researching products about accuracy and hallucination risks during the holiday shopping season.
21 Articles
21 Articles
A special feature was added to the AI.
OpenAI launches ChatGPT shopping assistant to scour web for best match and deal
OpenAI has introduced a more advanced version of its ChatGPT shopping assistant just ahead of Black Friday, adding deeper research tools, personalised recommendations and memory-based insights
The technology OpenAI announced this Monday that it will include a function in ChatGPT to create a detailed and user-friendly shopping guide, with a view to the Black Friday and the Christmas season.The tool, called ‘shopping research’, researches thoroughly on the internet, reviews quality sources and relies on past user conversations with ChatGPT to offer “a personalized shopping guide in minutes.” This new feature will be activated when users…
ChatGPT shopping research builds you a buyer’s guide using AI
OpenAI is making it easier to plan out holiday shopping with ChatGPT’s latest feature called “shopping research.” Any shopping question in ChatGPT will trigger this new feature, which is rolling out to all ChatGPT users on free and paid plans on mobile and web, with “nearly unlimited usage” available during the holiday shopping season. Now, if you ask ChatGPT for “best TVs in bright lighting,” for example, as the company’s announcement video sho…
OpenAI has a new tool that will make life easier when shopping online during this upcoming Black Friday
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