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Open Web: Media Agencies Also Stand up for Id Solutions

Summary by horizont.net
According to Procter & Gamble-CMO Kristina Bulle, media agency representatives also speak out for ID solutions as a standard on the open web, with which advertising can be better addressed and overlap-free ranges can be made possible.
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According to Procter & Gamble-CMO Kristina Bulle, media agency representatives also speak out for ID solutions as a standard on the open web, with which advertising can be better addressed and overlap-free ranges can be made possible.

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horizont.net broke the news in on Wednesday, September 3, 2025.
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