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Sharp Decline in Women in Team Sports, with Most Quitting by Age 21

  • Tash Dowie, a former professional footballer who ended her playing career in 2023 and now serves as a Liverpool FC ambassador, recently organized a walking football event at Anfield for women aged 50 and older.
  • AXA UK initiated the 'Keep on Kicking' campaign after research revealed that only seven per cent of women in the UK are involved in team sports, and the majority tend to stop playing by the age of 21 due to other life commitments.
  • The study surveyed 3,000 women and identified busy schedules, work, family responsibilities, childcare, health concerns, and social anxiety as key barriers stopping women from continuing team sports.
  • The study revealed that 84 percent of participants who engage in team sports wish they had more opportunities to participate, with football, basketball, and netball ranking as the top choices. Additionally, 90 percent of parents highlighted the importance of demonstrating active behavior to their children.
  • Dowie and AXA CEO Tara Foley highlighted that initiatives like Women’s Walking Football can help women re-engage with sport, benefiting their mental and physical health and fostering camaraderie.
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surreycomet.co.uksurreycomet.co.uk
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Just seven per cent of women in the UK play team sports

Just seven per cent of women play team sports – with the average person quitting by the time they reach 21.

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The Sun broke the news in United Kingdom on Tuesday, July 1, 2025.
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