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Mbappe Leaves Nike, Signs with On as It Forays Into Soccer

On said Mbappé will help shape its football push as the company plans to launch its first boots in 2027.

  • On Friday, French soccer star Kylian Mbappé announced he has left Nike to sign with Swiss sportswear brand On. Mbappé will serve as a global ambassador for the company's official entry into football.
  • Ending a 20-year relationship with Nike that began in 2006 when Mbappé was eight years old, the Real Madrid star now joins On to help develop their first football footwear line. Nike had made him a centerpiece of its football marketing.
  • Former star Thierry Henry, who has worked as On's Director of Football since 2025, played a key role in recruiting Mbappé. Swiss international player Sydney Schertenleib has also joined to test new products.
  • On's US-listed shares rose 5% in premarket trading following the announcement, signaling market confidence. The company, backed by tennis legend Roger Federer, seeks to expand its footprint in the Americas.
  • While On plans to launch its first football boots in 2027, Mbappé is expected to wear prototypes in games sooner. Co-CEO David Allemann said the brand aims to "bring On's approach to the pitch" and challenge market conventions.
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67 Articles

Right

This comes as a surprise! Superstar Kylian Mbappe will be running in shoes from the Swiss sporting goods manufacturer On in the future.

·Vienna, Austria
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Right

Armed with its revolutionary LightSpray technology and the hiring of Thierry Henry as director of football, On is making an aggressive foray into the world's most popular sport, sending Nike and Adidas shares soaring.

·Marousi, Greece
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The IndependentThe Independent
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The Independent (US)The Independent (US)
Lean Left

Kylian Mbappe lands new sponsorship deal alongside Thierry Henry after Nike exit

Mbappe leaves Nike after 20 years associated with the sports brand

·London, United Kingdom
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CNN Brasil broke the news in São Paulo, Brazil on Friday, September 18, 2026.
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