US EditionOkaïdi seeks protection from creditors
13 Articles
13 Articles
On Tuesday, the IDKIDS Group announced that it had requested the placement in court of most of its brands in France. Its flagship brand for Okaïdi children is concerned. However, the application does not concern its high-end brand Jacadi Paris. - Okaïdi, Oxybul, Obaïbi: the IDKIDS Group requests the placement in court of several brands (Economie).
This application concerns Obaïbi brands (for ages 0-3), Okaïdi (3-14), Oxybul (arousal games) and the IDLOG logistics platform, but not the Jacadi brand also owned by the IDKIDS group.
The ID Kids group, which owns the children's fashion brands Okaïdi and Obaïbi, is facing a fall in activity in France.
The IDKIDS group, the parent company of Okaïdi, requested the protection of the Lille commercial court, paving the way for a possible judicial reorganization. The proceedings aim to preserve its French activities in the face of a difficult economic context and strong competition.
The procedure concerns in particular Obaïbi, Okaïdi and Oxybul, but not the Jacadi brand, children's clothing, announced the French group on Tuesday 27 January.
This application concerns Obaïbi brands (for ages 0-3), Okaïdi (3-14), Oxybul (arousal games) and the IDLOG logistics platform, but not the Jacadi brand also owned by the IDKIDS group.
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