British Cycling Rides Sponsor High with Addition of Nyetimber

British Cycling rides sponsor high with addition of Nyetimber

British Cycling is riding a wave of sponsorship deals, most recently adding Nyetimber as its sparkling wine partner ahead of this year’s Tour of Britain events. The English sparkling wine stalwart joins the roster of sponsors under the British Cycling banner with the body having agreed a deal with Lloyds last year and various partnerships with the likes of Shell UK, Elixirr and Science in Sport. Nyetimber will present magnums to the riders at th…

Nyetimber announced as the official sparkling wine of British cycling

British Cycling can today announce world-renowned English sparkling wine producer, Nyetimber, as its official sparkling wine partner. The pioneer of English sparkling wine, Nyetimber, will have presence across British Cycling’s prestigious portfolio of events; from presenting magnums to podium riders at the Lloyds Tour of Britain women [5-8 June] and men [2-7 September], to being a staple in its hospitality offering and supporting other renowned…