US EditionNortheastern researchers offer a lifeline for TV newsrooms seeking younger audiences
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Northeastern researchers offer a lifeline for TV newsrooms seeking younger audiences
The following is a press release from Northeastern University’s School of Journalism. Researchers and local journalism experts at Northeastern University, in partnership with industry-leading audience research firm SmithGeiger Group, have published a survival guide for local TV newsrooms that are struggling to reach a new generation of news consumers. The Reinventing Local TV News Project recommends that news organizations hire a Digital Content…
Northeastern researchers offer a lifeline for TV newsrooms seeking younger audiences
The following is a press release from Northeastern University’s School of Journalism. Researchers and local journalism experts at Northeastern University, in partnership with industry-leading audience research firm SmithGeiger Group, have published a survival guide for local TV newsrooms that are struggling to reach a new generation of news consumers. The Reinventing Local TV News Project recommends that news organizations hire a Digital Content…
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