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Norco builds on Minecraft fever - Retail World Magazine

Summary by Retail World Magazine
Australia’s oldest dairy co-operative Norco has launched a range of flavoured milks inspired by Minecraft. Served up in a new 375ml single serve size, Norco x Minecraft flavoured milks have no added sugar and are lactose free, helping to fuel, sustain and replenish gamers’ health bar. Ben Menzies, Norco General Manager of Commercial and Strategy says the collaboration is made in block heaven: flavoured milk inspired by the very game that Aussies…
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