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Nike Just Added a Rugged Edge to Its Breakout Hoka Challenger
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Nike Just Added a Rugged Edge to Its Breakout Hoka Challenger
The new running shoe that’s had a massive impact on Nike’s 2025 turnaround is following a familiar fall pattern for the sportswear giant. Nike If you buy from a link, we may earn a commission. Learn more Nike’s Vomero 18, released earlier this year ostensibly in direct response to Hoka’s success with maximalist sneakers, has been nothing short of a sensation for the sportswear giant. Just months after launch, Nike CEO Elliot Hill revealed …
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