Nike cutting more jobs as turnaround struggles continue

Nike Plans More Job Cuts as Sales Forecast Slumps Amid $2.5B Restructuring

Nike's Pace restructuring will cut roles from 2027 and target $2.5B in savings through 2031, as the sportswear giant forecasts falling annual sales.

Nike cutting more jobs as turnaround struggles continue

Nike is slashing cut jobs as part of a sweeping corporate restructuring initiative to reignite financial growth and streamlining its business model.

Nike continues to cut back: new job losses after sharp decline in China - RetailDetail EU

Now that the recovery is taking longer than expected, Nike is cutting jobs again. The sports giant is streamlining its global structure and aims to achieve $2.5 billion in cost savings by 2031. The ongoing downturn in China, in particular, is putting pressure on the turnaround under CEO Elliott Hill.

Nike faces falling sales, job cuts, and a struggle to revive growth

The company is also facing a difficult market in China.