NHL adds P&G Canada as regional partner

NHL adds Procter & Gamble to sponsorship roster in Canada

The post NHL adds Procter & Gamble to sponsorship roster in Canada appeared first on SportsMint Media. The National Hockey League (NHL) has announced a new multi-year partnership with Procter & Gamble (P&G) in Canada, strengthening its commercial portfolio through a multi-brand collaboration that connects household consumer products with one of the country’s most culturally embedded sports properties. Under the agreement, several of P&G’s flagsh…

NHL adds P&G Canada as regional partner

North American ice hockey’s top-tier NHL has secured a new regional partnership with consumer goods giant Procter & Gamble, in a deal that will see three of its leading household brands gain official sponsorship status in Canada.