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Most Valuable NFL Franchises: How Much Every Football Team Is Worth, Ranked From Highest to Lowest

The Dallas Cowboys lead NFL valuations at $12.8 billion, with the average team value rising 20% to $7.13 billion, according to Sportico's 2025 rankings.

  • Releasing its 2025 NFL franchise valuation rankings on Wednesday morning, Sportico listed the Dallas Cowboys as the most valuable at $12.8 billion.
  • To calculate team values, Sportico's methodology aggregates local and national revenues, applies a team-specific multiplier, and includes a 3.13% interest in NFL Films and NFL RedZone, according to Sportico.
  • According to Sportico, the average NFL team is now worth $7.13 billion, with nine teams increasing at least 20% and two over 30%.
  • On the lower end of the ranking, the Cincinnati Bengals remain the least valuable NFL franchise at $5.5 billion.
  • In comparison, the NFL’s 32 franchises represent $228 billion, with average NBA, MLB and NHL teams valued at $4.6 billion, $2.82 billion and $1.79 billion respectively.
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Sportico.com broke the news in on Wednesday, August 13, 2025.
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