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New Alzheimer's Association Report: Americans Care Deeply About Brain Health but Most Don't Know How to Maintain It
The survey found 88% of adults say brain health is very important, but only 9% know a lot about how to maintain it.
- On Tuesday, April 21, 2026, the Alzheimer's Association released a nationwide survey and the "Alzheimer's Disease Facts and Figures" report, revealing that while Americans prioritize brain health, only 9% feel they know how to protect it.
- Rising costs and mortality rates characterize the expanding impact of Alzheimer's, with deaths increasing 134% since 2000 and annual care costs reaching $409 billion this year, despite broad awareness of healthy lifestyle benefits.
- According to findings from more than 3,800 adults surveyed, nearly three-quarters are interested in brain health programs and 86% welcome guidance from doctors, yet only 14% have discussed maintenance with a provider.
- Heather M. Snyder, Ph.D., senior vice president of Medical and Scientific Relations for the Alzheimer's Association, said, "These findings highlight a real opportunity to better integrate brain health into routine healthcare" to support those motivated to protect their cognition.
- Noting that "brain health is a lifelong priority," Snyder said the Association plans to build an "equitable framework" to reduce dementia risk across communities and workplaces.
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46 Articles
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New Report Finds Most Americans Don’t Know How to Protect Brain Health
(StatePoint) Americans overwhelmingly say brain health matters deeply as they age, ranking it on par with — or even above — physical health. Yet despite this concern, most adults acknowledge they do not know how to protect or maintain their…
Coverage Details
Total News Sources46
Leaning Left4Leaning Right5Center19Last UpdatedBias Distribution68% Center
Bias Distribution
- 68% of the sources are Center
68% Center
14%
C 68%
R 18%
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