US Edition'New Beginnings': Inside Stephen Curry’s $100M Breakup With Under Armour
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After the star announced a split from his sponsor of the last 12 years, Under Armour - "Basketnews" revealed what led to the crisis • The point guard felt frustrated that the company was unable to sign Kaitlyn Clark, and felt that they were not investing in his brand • And also: What's next?
'New Beginnings': Inside Stephen Curry’s $100M Breakup With Under Armour
Stephen Curry’s split from Under Armour earlier this month has ended one of the most high-profile athlete-brand partnerships in sports. Now it seems the Golden State Warriors star is the most coveted sneaker free agent in the world. The day after the separation was announced one Nov. 13, Curry warmed up wearing Nikes. MIAMI, FLORIDA – NOVEMBER 19: Stephen Curry #30 of the Golden State Warriors looks on during the second quarter of the game again…
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