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What's on Tap for Netflix House at Galleria Dallas

  • Netflix announced it will open its first two permanent Netflix House locations in late 2025 at Galleria Dallas and King of Prussia Mall in Philadelphia.
  • This expansion builds on Netflix's strategy of offering immersive experiences worldwide, where fans engage deeply with popular shows and movies.
  • The Dallas location will offer immersive experiences based on popular series like Stranger Things, where visitors explore Hawkins to locate missing characters, and Squid Game, featuring challenges that test participants' survival skills, along with themed dining and retail options.
  • Netflix marketing chief Marian Lee described the experience as fans being able to immerse themselves in the stories and universes they have been passionate about for many years.
  • Netflix plans to expand with a third Netflix House at the Las Vegas Strip in 2027, aiming to enhance its brand presence through continuing in-person entertainment venues.
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CoStar broke the news in on Tuesday, March 26, 2024.
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