Netflix Leaves WBD Fight With $2.8B and a New Identity Question

Netflix is getting a bunch of cash from its broken WBD deal. We've got some ideas on what it can do with it.

Netflix co-CEO Ted Sarandos has spent years people should be able to see big movies at home, without going to theaters. Now he's changing his tune.Rich Polk/2026GG/Penske Media via Getty ImagesThis post originally appeared in the Business Insider Today newsletter.You can sign up for Business Insider's daily newsletter here.Paramount is setting the stage.David Ellison has turned Paramount from an aging legacy media brand into arguably the biggest…

Netflix Leaves WBD Fight With $2.8B and a New Identity Question

Netflix exits the Warner Bros. Discovery bidding war with a $2.8 billion fee and renewed focus on streaming as it searches for its next phase of growth.

Netflix Adds $65 Billion in Market Valuation Since Exiting WBD Auction

Netflix continues to see a fiscal windfall since exiting the Warner Bros. Discovery assets auction — adding more than $65 billion in market valuation through midmorning trading on March 5. Netflix shares saw seven straight sessions of gains on Wall Street, as the stock rose 1.1% at $98.75 on March 4. The streaming behemoth’s share … Continue reading "Netflix Adds $65 Billion in Market Valuation Since Exiting WBD Auction" The post Netflix Adds $6…

Netflix Shares Hover Near $99 Amid Relief Rally After Scrapping Warner Bros. Deal

Netflix Inc. (NASDAQ: NFLX) stock traded in a narrow range near $99 in early March 2026 trading, extending a five-day rally that lifted shares roughly 25% from recent lows as investors cheered the company's decision to abandon a high-stakes acquisition pursuit and refocus on organic growth.