Netflix and Spotify Plan Comprehensive Cooperation: Music Formats Could Soon Run at the Streaming Giant

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Netflix and Spotify appear to be on the verge of significantly expanding their collaboration and offering shared content, which could be targeted at users.

Business Insider (Spain)

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Netflix values the possibility of creating personalized content based on the information it possesses from its users, as some of its patents reveal.

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The music market may be in for a major breakthrough, writes The Wall Street Journal. Netflix has begun talks with Spotify, which are expected to result in a series of live music projects, including concerts and industry awards shows. MTV 2.0 may be closer than we think.