US EditionNetflix Announces Expanded Partnership with MAPPA Studios
Netflix and MAPPA aim to expand anime globally with co-productions and merchandise, as anime viewership on Netflix has tripled in five years, the company said.
- On January 21, Netflix and animation studio MAPPA announced a strategic partnership to co-produce and globally distribute new anime projects, including multiple series now in production.
- Driven by record anime viewership, Netflix reported more than 1 billion anime titles streamed in 2024 and said more than half of Netflix subscribers enjoy anime.
- Several MAPPA titles already stream exclusively on Netflix, including the Ranma 1/2 remake and Kakegurui Twin, and in 2022 MAPPA bypassed the production-committee model to self-fund Chainsaw Man's first season.
- Amid the announcement, fans and creators flagged concerns over global focus and labor pressures, as Netflix said it is implementing AI-driven merchandising tools and MAPPA VP Hiroya Hasegawa pledged to address work-life balance.
- In the broader industry context, the deal could reshape how anime is financed and distributed, challenging the production-committee model and allowing MAPPA to expand anime's possibilities with Netflix.
12 Articles
12 Articles
Netflix continues to add content to its platform, now with an exclusive agreement with MAPPA, an anime studio creator of Jujutsu Kaisen and Chainsaw Man.Where Netflix secured the broadcasting rights of the MAPPA series worldwide and in all languages supported by the streaming service.Jujutsu Kaisen and other MAPPA series will be Netflix exclusiveAccording to the agreement signed between MAPPA and Netflix, works such as Jujutsu Kaisen and Chainsa…
Netflix and Mappa's new partnership worries anime fans
Animation studio MAPPA, known for massive global hits such as Jujutsu Kaisen, Chainsaw Man, and the second half of Attack on Titan, has renewed and strengthened its partnership with Netflix that started in 2020, the two companies announced on Jan. 21. While details remain vague, MAPPA and Netflix will "work together on new projects with a global perspective," and the streaming giant will have exclusive rights for a slate of MAPPA productions.
Mexico City, Mexico.- This Wednesday Netflix would have revealed a new agreement with MAPPA the important anime producer house. This reveals the platform’s intention to bet on new anime content, it is to mention that they are behind titles like: Ranma 1/2 and Kakegurui Twin. How is the new agreement of MAPPA and Netflix? Netflix would have announced its new alliance with MAPPA X Through a statement it was that the platform announced the union w…
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