Nestle tweaks products to appeal to GLP-1 users

Nestle tweaks products to appeal to GLP-1 users

People on GLP-1s not only eat less, but their taste profiles change.

Nestlé tweaks food recipes for weight loss drug users

The company's marketing chief says GLP-1 drugs dull taste perception, prompting recipe changes that may include more spices and pepper

Nestle marketing chief: Tweaking some food recipes to appeal to "duller" GLP-1 palates

CNBC's Kelly Evans reports on comments from Nestle's marketing chief on how the company is planning to change some of its ...

Meet the 3 forces reshaping consumer palates and food industry profits

The profit structure for food and beverage companies is about to shift “on a scale that the food industry has not seen since the rise of the supermarkets,” according to a new report from food system advisory business Bramble Intelligence. This is due to the convergence of appetite-reducing drugs (e.g., Mounjaro and Ozempic), artificial intelligence, and diet-related diagnostic tech for the home. Together, these tools are helping consumers change…