NBBL launches Pan-India campaign for Bharat Connect, highlighting trust and ubiquity in digital bill payments
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NBBL launches Pan-India campaign for Bharat Connect, highlighting trust and ubiquity in digital bill payments
Mumbai: NPCI Bharat BillPay Ltd. (NBBL), a wholly owned subsidiary of the National Payments Corporation of India (NPCI), has unveiled a compelling new campaign to increase awareness and build trust in Bharat Connect, its powerful digital bill payment platform. Conceptualised by DDB Mudra Group, the campaign carries the tagline “Aap Humein Jaante Nahi, Par Maante Hain” (You May Not Know Us, But You Trust Us), highlighting the platform’s seamless …
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