US Edition
25 Years After Girlfriends, the Iconic Cast Reunites for Tracee Ellis Ross’ Pattern Beauty - Because of Them We Can
UNITED STATES, JUN 30 – The commercial honors Black hair textures and rituals while celebrating 25 years of Girlfriends with Tracee Ellis Ross and co-stars reuniting for Pattern Beauty’s first TV ad.
- Tracee Ellis Ross reunited the main cast of Girlfriends on set this weekend for Pattern Beauty's first full-length commercial.
- Ross organized the reunion to celebrate shared hair styling rituals and showcase product cocktailing, a common practice in the Black hair community.
- The one-minute commercial stars Ross as a hair mixologist crafting personalized hair product cocktails for her former Girlfriends co-stars, including the actresses who played Maya and two other key characters from the show.
- Ross explains that Pattern’s products are designed to blend smoothly without causing flaking or clumping, allowing users to combine different formulas to create a personalized routine that suits their individual hair type.
- The reunion and campaign highlight the lasting chemistry among the cast and mark a milestone for Pattern Beauty, which has been on the market for nearly six years.
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17 Articles
Black America Web
Tracee Ellis Ross Reunites ‘Girlfriends’ Cast In Pattern Commercial
Source: Courtesy / Pattern Beauty Tracee Ellis Ross is serving looks, laughs, and luscious curls in the first-ever brand commercial for her award-winning haircare line, Pattern Beauty. Read more and watch inside. Debuting on June 27, 2025, the vibrant ad features a nostalgic and joy-filled reunion of Ross with her Girlfriends castmates—Golden Brooks, Jill Marie Jones, and Persia White—set in a lively, upbeat lounge where hair is the main event. …
Tracee Ellis Ross reunites with 'Girlfriends' costars 25 years after iconic sitcom's premiere
Ross, Golden Brooks, Persia White, and Jill Marie Jones joined forces to help launch Ross' new haircare brand, PATTERN Beauty.Paramount Television / Courtesy: Everett Jill Marie Jones, Tracee Ellis Ross, Golden Brooks, and Persia White on 'Girlfriends'Tracee Ellis Ross always gets by with a little help from her girlfriends.To help launch her new haircare line, Pattern Beauty, Ross enlisted her old castmates from the iconic sitcom Girlfriends. G…
25 Years After Girlfriends, the Iconic Cast Reunites for Tracee Ellis Ross’ Pattern Beauty - Because of Them We Can
*cues the Girlfriends theme song* Back in 2000, Girlfriends premiered on UPN and quickly became a cultural classic. Created by Mara Brock Akil, a powerhouse writer who also contributed to shows like Moesha, The Jamie Foxx Show, and later went on to create The Game, Being Mary Jane, and Forever, the series followed four Black women navigating friendship, love, and career moves in Los Angeles. Akil was determined to showcase the brilliance, comple…
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