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Mozilla Bets Trust And User-First AI Wins The New Browser Wars

Anthony Enzor-DeMeo will lead Mozilla’s push for a privacy-first browser with opt-in AI features amid Chrome’s dominant 75% share of global desktop browsing.

  • BOSTON, Dec. 16, 2025 — Mozilla named Anthony Enzor-DeMeo its new chief executive, promoting the former Firefox general manager after leading the browser team the past year.
  • Over the next three years, Mozilla Corporation will prioritize AI that aligns with its goals and reduce dependence on search revenue, measuring progress by a double bottom line, backed by a nonprofit organization.
  • Last month, Mozilla began previewing AI Window, an opt-in digital assistant in Firefox, while Firefox’s mobile growth reached 13% in the past year and desktop usage stabilized.
  • Facing competition from Chrome and AI entrants, Enzor-DeMeo inherits a landscape where Google's Chrome holds 75% desktop share, Firefox 4.25%, and must diversify revenue beyond search royalties and donations.
  • Mozilla says privacy and user control will drive AI as an optional feature with safeguards, while expanding beyond Firefox into a trusted software portfolio.
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Mozilla wants to get its browser Firefox back on track for growth. The new boss Anthony Enzor-DeMeo on the relationship with Google, the new competition from Open AI – and the luxury of being able to dispense with sales.

·Frankfurt, Germany
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Forbes broke the news in United States on Tuesday, December 16, 2025.
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