Skincare has stopped being a simple care routine to become, in many cases, a kind of circus. If a few years ago it was enough with a daily moisturizing cream and a mask from time to time, now social networks like TikTok impose night rituals that seem to be taken out of a science fiction movie or, rather, terror. The latest viral trend has even its own name: it is called morning shed, and behind its millions of social media visualizations is a pr…
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Skincare has stopped being a simple care routine to become, in many cases, a kind of circus. If a few years ago it was enough with a daily moisturizing cream and a mask from time to time, now social networks like TikTok impose night rituals that seem to be taken out of a science fiction movie or, rather, terror. The latest viral trend has even its own name: it is called morning shed, and behind its millions of social media visualizations is a pr…