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Oreo Maker Mondelez Sues Aldi, Alleging Grocery Chain Copies Its Packaging to Confuse Customers

  • Mondelez International sued Aldi on May 27, 2025, in U.S. District Court in Illinois, alleging Aldi copied packaging designs of its snack brands.
  • The lawsuit follows multiple prior complaints by Mondelez, which said Aldi ignored reasonable requests to stop using confusingly similar packaging.
  • The complaint covers packaging similarities involving Oreo, Chips Ahoy!, Wheat Thins, Nutter Butter, Ritz, and others, highlighting Aldi’s use of color schemes and product visuals.
  • Mondelez alleges that Aldi’s packaging closely mimics its own, potentially misleading customers, and has filed a lawsuit requesting financial compensation and a court order to prevent Aldi from continuing to sell the contested products.
  • This lawsuit adds to previous global rulings against Aldi for packaging infringements, suggesting a continuing pattern that could harm Mondelez’s brand reputation and sales.
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Aldi has collected a lawsuit from a popular chocolate manufacturer, and now there are serious consequences for customers.

·Germany
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fooddive.com broke the news in on Thursday, May 29, 2025.
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