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Mixue Shares Slide as Profit Drop and Rising Costs Bite

The company said rising staff, marketing and product-quality costs pressured margins even as revenue increased 2.3% to 15.22 billion yuan.

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Internewscast Journal Internewscast People walk past a MIXUE Ice Cream & Tea outlet in Yantai,… This Post: Mixue Shares Slide as Profit Drop and Rising Costs Bite first appeared on Internewscast Journal

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Mixue Group shares fell 7.11% on the Hong Kong Stock Exchange, keeping the fall trajectory for the second consecutive day, after the Chinese network of fast-food and teas spread that the increase in operational costs damaged the profit in the first semester. Exclusive material for subscribers. To have full access, access the link of the subject and register.

·Rio de Janeiro, Brazil
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Mixue's profitability is currently in a precarious situation due to rising operating costs.

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CNBC broke the news in Englewood Cliffs, United States on Friday, August 28, 2026.
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