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Minor Hotels Introduces Four Hotel Brands in Strategic Portfolio Expansion
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The hotel group Minor Hotels has announced the strategic expansion of its brand portfolio with the addition of four new hotel firms, including the group’s first soft brand. Newly launched brands will support the sustained growth of Minor Hotels by facilitating their entry into new markets and offering different proposals in the luxury, premium and select segments. One of the first brands announced is The Wolseley Hotels, which is inspired by Pic…
As part of a strategic expansion of its portfolio, the Minor Group launches four new hotel brands. These brands have the ambition to stimulate the Group's growth in response to the...
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Travel News HubMinor Hotels Introduces Four Hotel Brands in Strategic Portfolio Expansion
Minor Hotels, a leading global hotel owner and operator with more than 560 properties across 57 countries, announces the strategic expansion of its brand portfolio with the addition of four new hotel brands, including the group’s first soft brands. The newly launched brands will support Minor Hotels’ continued growth by enabling it to expand into new markets and provide distinctive hospitality offerings across the luxury, premium and select segm…
Minor Hotels, with more than 560 establishments in 57 countries, has announced the strategic expansion of its brand portfolio with the addition of four new brands, including the group’s first soft brands. The Wolseley Hotels, Minor Reserve Collection, Colbert Collection and iStay Hotels will support the steady growth of Minor Hotels, facilitating their expansion to new markets with distinctive hotel services in the luxury, premium and mid-range …
Minor Hotels Unveils 4 New Brands in Global Expansion Push
Skift Take: The Bangkok-based company is betting on diversification across price segments, from luxury to budget accommodations, including its first foray into the fast-growing soft-brand category.Read the Complete Story On Skift
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