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UK Government delays ban for TV adverts on high fat, salt and sugar
- The UK government will delay the ban on TV advertising for high fat, salt, and sugar products before 9pm until January 2026.
- The postponement comes amid objections from companies in the food and media sectors and uncertainty about how the new advertising rules will be applied.
- Ministers plan to amend legislation to exempt brand-only advertising that does not promote specific HFSS products from the restrictions.
- Major players in the industry, including broadcasters and advertisers, have agreed to adhere to the restrictions on advertising identifiable less healthy products starting October 1, ahead of the legal enforcement beginning in January 2026.
- Cutting down how much junk food advertising children see could lead to a reduction of as many as 7.2 billion calories consumed annually, helping to advance the government’s efforts to enhance child health.
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Delay to junk food advertising ban elicits groans from health lobby – RetailWit
Campaigners have reacted with dismay to reports that the government is about to delay its junk food advertising ban until next year. A report in the Financial Times suggested that the delay to the pre-9pm advertising ban, due in October, had come after big companies… This story continues at Delay to junk food advertising ban elicits groans from health lobby Or just read more coverage at Talking Retail
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Total News Sources14
Leaning Left4Leaning Right1Center1Last UpdatedBias Distribution67% Left
Bias Distribution
- 67% of the sources lean Left
67% Left
L 67%
C 17%
R 17%
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