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Microsoft uses 'Copilot' for practically everything. A watchdog wants the company to change its advertising.
- Microsoft has been criticized for overusing 'Copilot' in product names, causing confusion among consumers, according to the Better Business Bureau's National Advertising Division .
- NAD suggested that Microsoft change claims about the seamless functionality of Copilot products because they do not work together continuously as consumers might expect.
- A Microsoft spokesperson indicated that the company disagrees with NAD's conclusions but will consider their recommendations to modify advertising.
24 Articles
24 Articles
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Microsoft has come under fire for using "Copilot" too many times in its product names, which has led to confusion for consumers.
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