Zo’s Mini Donuts Breaks the Local Glass on NIL

Zo's Mini Donuts signs student athletes to NIL agreements

A Southwest Michigan teen business owner is among the first in the state to capitalize on a recent rule change allowing high school athletes to profit from their name, image, and likeness (NIL). Zoey Heyn, a high school senior and owner of Zo’s Mini Donuts in St. Joseph, is announcing she’s signed eight local student-athletes to NIL endorsement agreements following the Michigan High School Athletic Association’s decision to permit such deals sta…

Zo's Mini Donuts breaks the local glass on NIL

A Southwest Michigan teen business owner is among the first in the state to capitalize on a recent rule change allowing high school athletes to profit from their name, image, and likeness (NIL).Zoey Heyn, a high school senior and owner of Zo’s Mini Donuts in St. Joseph, is announcing she’s signed eight local student-athletes to NIL endorsement agreements following the Michigan High School Athletic Association’s decision to permit such deals star…

Zo’s Mini Donuts breaks the local glass on NIL

A Southwest Michigan teen business owner is among the first in the state to capitalize on a recent rule change allowing high school athletes to profit from their name, image, and likeness (NIL). Zoey Heyn, a high school senior and owner of Zo’s Mini Donuts in St. Joseph, is announcing she’s signed eight local student-athletes to NIL endorsement agreements following the Michigan High School Athletic Association’s decision to permit such deals sta…

MHSAA approves expansion of personal branding opportunities allowing 7th through 12th graders to earn NIL compensation individuals, - Oxford Leader

EAST LANSING — The Michigan High School Athletic Association’s (MHSAA) representative council ap­proved expansion of personal branding activities on Jan. 27, allowing student-athletes at its schools to earn compensa­tion through personal branding activity (PBA,) including use of their name, image and likeness (NIL.) While the MHSAA previously al­lowed some PBA opportunities, includ­ing allowing student-athletes to conduct camps, clinics and priv…

MHSAA approves expansion of personal branding opportunities allowing students-athletes to earn NIL compensation - The Lake Orion Review

EAST LANSING — The Michigan High School Athletic Association’s (MHSAA) representative council approved the expansion of personal branding activities on Jan. 27, allowing student athletes at its schools to earn compensation through personal brand­ing activity (PBA,) including use of their name, image and likeness (NIL.) While the MHSAA previously allowed some PBA opportunities, including allowing student athletes to conducts camps, clinics and pr…