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Meta Taps Arm Holdings to Power AI Recommendations Across Facebook, Instagram

Meta will move its ranking and recommendation systems to Arm's Neoverse platform to support AI infrastructure expansion powering over 3 billion users, company officials said.

  • Recently, Meta Platforms announced a partnership with Arm Holdings to power personalization across Facebook and Instagram by moving ranking and recommendation systems to Arm's Neoverse platform.
  • Meta's multi-year push to expand infrastructure prompted building Hyperion, a 2,250-acre campus targeting 5 gigawatts, while Prometheus will add multiple gigawatts.
  • The companies adapted Meta's AI infrastructure software for Arm architectures and will make those open-source improvements, while Arm's approach promises higher performance with lower power use than x86 systems and Meta said no ownership stakes changed hands.
  • Santosh Janardhan, Meta's head of infrastructure, said partnering with Arm enables scaling AI innovation to the more than 3 billion people who use Meta's apps, while Rene Haas, Arm's CEO, called it validation of Arm's performance-per-watt approach against x86 architectures.
  • Rivals are investing aggressively, with Nvidia committing $100 billion and AMD pledging 6 gigawatts, while Meta builds infrastructure in New Albany, Ohio, including a 200-megawatt natural gas project.
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Social Media Today broke the news in on Wednesday, October 15, 2025.
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