Meta bans TikTok ads on its platforms in US
The restriction also covers third-party campaigns linking to TikTok and follows Meta’s push for rivals to adopt similar teen-safety measures.
- On Thursday, Meta Platforms Inc banned advertisements from ByteDance on Facebook and Instagram, effective immediately across the United States, Canada, Egypt, Indonesia, Japan, Thailand, and Vietnam.
- The ban escalates competition between the companies after Meta urged TikTok and YouTube to adopt teen safety measures following a $18 billion settlement with United States states.
- Meta defended the decision, stating, "We don't have to run ads from a competitor whose goal is to pull people off our apps," calling the practice normal business conduct.
- TikTok and ByteDance did not immediately respond to requests for comment, having previously removed dedicated Instagram links and rejected Meta's demands for comparable safety concessions.
- TikTok, which serves more than 200 million users in the United States, continues operating despite these pressures, while other platforms like OpenAI have similarly restricted competitor advertising.
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TikTok loses a way to attract users after Meta banned ByteDance ads on Facebook and Instagram in seven key countries.
Meta (NASDAQ: META) Bans ByteDance And TikTok Ads Across Its Platforms In Multiple Countries
Meta Platforms (NASDAQ: META) is moving to block all ads and paid marketing messages from TikTok parent company ByteDance across its suite of apps, including Facebook and Instagram. A Meta spokesman confirmed the decision, stating that the company sees no obligation to run advertising from a direct competitor whose stated goal is to pull users […]
Meta bans ads from TikTok on its apps
Meta Platforms Inc banned advertisements in the US from ByteDance Ltd (字節跳動), the former controlling owner of TikTok, intensifying the competition with the popular social video site.On Thursday, Meta began implementing a complete restriction on ads and paid marketing messages placed on its platforms
Meta is banning TikTok ads across its platforms
Meta has banned ads from TikTok's Chinese parent company ByteDance across the US and several other countries as the rivalry between the major social media operators heats up, as reported earlier by Bloomberg. The ban, which went into effect on Thursday, restricts ads and paid marketing messages from ByteDance, along with third-party ads that link […]
Meta, the American technology company that operates Facebook and Instagram platforms, has banned advertising from Chinese company ByteDance, the parent company of the social network TikTok, on its services in the United States and several other countries, a spokesperson for the American company announced on Thursday.
Targeted advertising veto of TikTok and other ByteDance properties in the U.S. and six other countries and says you don't need to promote competitor.
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