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Meta AI image detector fails to identify some of its own cropped AI images, Reuters analysis finds

Reuters found Meta’s preview detection tool verified all original images but missed 55% after cropping, underscoring limits in watermark-based AI checks.

  • Meta withdrew the Instagram account reference feature on Friday following widespread user backlash. The tool, part of the new Muse Image model, allowed users to create AI-generated images by referencing public profiles.
  • Launched Tuesday, July 7, the Muse Image model automatically opted in all public profiles, excluding users under 18, sparking immediate uproar. Critics labeled the automatic integration a "privacy landmine waiting to detonate."
  • The Actors union, SAG-AFTRA, posted a statement on Thursday, July 9, calling the lack of clear opt-in "an utter miscalculation of public sentiment." Agencies including the Creative Artists Agency also raised concerns over potential image repurposing.
  • Confirming the removal on Friday, Meta stated, "We've heard the feedback that this feature missed the mark, so it's no longer available." The company noted its intent was providing a creative tool with user control.
  • While the reference feature is discontinued, the broader Muse Image model remains active across Meta's ecosystem. The company continues AI expansion, with Muse Video expected to arrive soon despite ongoing scrutiny of generative technology.
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Lean Right

As soon as it was launched on Tuesday, July 7, this artificial intelligence image-generation tool created controversy as Internet users could use clichés from public Instagram accounts.

·Paris, France
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Lean Right

The tool enabled users to generate images based on public Instagram accounts.

·Vienna, Austria
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Reuters broke the news in New York, United States on Friday, July 10, 2026.
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