Is AP Releasing a Swatch Collab Because They Lost a Trademark Battle?

Is AP Releasing a Swatch Collab Because They Lost a Trademark Battle?

A new theory ties the Audemars Piguet and Swatch team-up to IP battles in the U.S. and Japan.

Everything We Know About Swatch and Audemars Piguet’s Blockbuster Collaboration

The Royal Pop is almost here.

DDG Reacts to AP x Swatch Collab as Luxury Watch Market Booms With Affordable Drops

DDG didn’t mince words when Audemars Piguet and Swatch announced their upcoming collaboration, set to drop on May 16th with watches priced between $300 and $500. The rapper — who owns an AP Royal Oak worth approximately $200,000 — took to his livestream with a threat: he was ready to sell it. Video “That’s like buying a Ferrari and they collab with Honda and make a Ferrari Civic for $30k,” he stated. It’s a clean analogy, and DDG isn’t alone in …

Meet The Black Man Quietly Sitting At The Top Of The Luxury Watch World

Source: Stefania M. D’Alessandro / Getty The Swatch x Audemars Piguet conversation has the watch world acting like sneakerheads on release week. Swatch has officially confirmed a collaboration with Audemars Piguet tied to “Royal Pop,” with the full drop expected May 16, and speculation is already everywhere about whether this is a Royal Oak-inspired piece, a pocket watch, a Pop Swatch-style accessory, or something completely different. But while…

Rapper & Streamer DDG Not Feeling Affordable AP x Swatch Collab, Threatens To Ditch His $200K Watch

Rapper & Streamer DDG Not Feeling Affordable AP x Swatch Collab, Threatens To Ditch His $200K Watch #DDG wants Audemars Piguet watches to stay a luxury item that isn’t easily affordable. The rapper and streamer went off after news broke that the luxury watch brand is teaming up with Swatch on a new collaboration set to drop on May 16. The watchers are estimated to retail between $300 and $500. During his rant, DDG made it clear he wasn’t feeling…

It's Official: Swatch and Audemars Piguet Are Planning A Collaboration Watch

Swatch is planning a collaboration with Audemars Piguet, expected to be one of the most significant and talked-about watch releases of the year. Swatch began teasing the tie-up last week with social media posts featuring the distinctive font associated with AP's iconic Royal Oak model and the words 'Royal' and 'Pop.' That led to hordes of speculation online that the brand was preparing a collaboration with AP. And then, over the weekend, the two…