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Meet ChatGPT, your personal shopper: How generative AI will shape the future of ecommerce

Summary by Modern Retail
By Suzanna Chaplin, CEO and Founder at ESBConnect  It is official – generative AI is well and truly permeating the world of online retail. As OpenAI announces its move into the ecommerce market, brands need to make sure they can leverage the platform to their own commercial advantage.  The move itself shouldn’t come as a […] The post Meet ChatGPT, your personal shopper: How generative AI will shape the future of ecommerce appeared first on Moder…
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Modern Retail broke the news in on Tuesday, June 10, 2025.
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