Augsburg (ots) – – bvik publishes study "B2B-Marketing-Budgets 2026: 85 percent of companies invest in AI, competence building remains behind – budgets grow nominally by 2 percent – at 12 percent Price increase in purchasing The Bundesverband Industrie Kommunikation e.V. (bvik) has published its study "B2B-Marketing-Budgets 2026: 14. The long-term study, scientifically accompanied by Prof....
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Augsburg (ots) – – bvik publishes study "B2B-Marketing-Budgets 2026: 85 percent of companies invest in AI, competence building remains behind – budgets grow nominally by 2 percent – at 12 percent Price increase in purchasing The Bundesverband Industrie Kommunikation e.V. (bvik) has published its study "B2B-Marketing-Budgets 2026: 14. The long-term study, scientifically accompanied by Prof....