Mediaocean partners with IWF to strengthen brand safety commitments

Mediaocean partners with IWF to strengthen brand safety commitments

(Graphic by The Desk) Mediaocean has announced a new partnership with the Internet Watch Foundation (IWF) that the advertising technology firm says will help strengthen its commitments to brand safety while simultaneously protecting children online. The partnership involves the connecting of the Protected by Mediaocean platform to the IWF’s database of problematic online content. The pact is intended to help ensure brands are not purchasing inve…