The 2012 Sandy Hook Elementary School shooting remains one of the deadliest school shootings in U.S. history and a defining moment in the national debate over gun violence. For Kevin Wassong, founder and chief executive of Mktg.ai, hearing firsthand from a parent who lost a child in the attack became the catalyst for a years-long effort to mobilize the media and advertising industries in support of prevention programs. Speaking with Beet.TV, Was…
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